We instinctively recognize the growth barriers and growth killers that may be crippling your team’s ability to reach its growth goals and gain the kind of growth momentum that will sustain your organization for the long term.
Determining these growth barriers and growth killers is the first step in our process. These 11 questions are designed to get you focused on critical growth issues that could be hampering or preventing your company from reaching your growth goals or sustaining your growth momentum.
1. Do you know where your growth potential lies and do you have a CLEARLY DEFINED STRATEGY for seizing it?
2. Does your management team’s core message reflect your growth strategy and is the team responsible for delivering that message to the marketplace succeeding, or are they TONGUE-TIED AND INEFFECTIVE?
3. Are you COMPETITIVE IN ATTRACTING THE BEST EMPLOYEES and, after you hire them, are you good at keeping them?
4. Are TRADITIONAL MARKETING APPROACHES working for you, with measurable impact on your growth success, given your growth strategy?
5. Do you have a GROWTH-FOCUSED SALES APPROACH or are you simply employing shotgun selling and a "hope for the best" strategy?
6. Do you really understand your technology needs and have you INTEGRATED TECHNOLOGIES, STRATEGIES AND PERSONNEL skill sets in a holistic approach to building and sustaining great customer service and growth?
7. Do you LEVERAGE NEW TECHNOLOGIES in implementation strategies aimed at reducing costs, improving productivity, and driving growth, or have you just been throwing money at new bells and whistles because they are available or the competition has them?
8. Are you MANAGING EMPLOYEE EXPECTATIONS relating to individual careers, workplace demands, and the company’s future? And, does this most vital resource fully understand your growth strategy and their individual role in building growth momentum.
9. Are you AGGRESSIVELY ATTACKING COSTS THAT KILL GROWTH at every level of the company, or are you just trying to control and manage some more visible expenses?
10. Are you addressing critical growth issues by EXAMINING SMART ALTERNATIVE SOLUTIONS, like outsourcing, and the possible impact of these solutions on anything and everything relating to customer service, operations, sales, and marketing?
11. Are you the “BEST CHOICE” for both your customers and your employees, and if not, do you know what it’s going to take to become that best choice in both the marketplace and the workplace? Are you ready to take action to become the best choice?
