Eleven Questions about Growth

At Lazorpoint we think it’s important to ask tough questions. If you’re not satisfied with your answer to any of these you may not be the "best choice" for your customers and employees, and you probably need Lazorpoint.

1.	Do you know where you are going? Are you focused on a clearly defined direction and do you have a well-drawn roadmap for getting there?
2.	Is the management team responsible for delivering your message to the marketplace succeeding, or are they tongue-tied and ineffective in communicating your vision?
3.	Are you competitive in attracting the best employees and, after you hire them, how good are you at keeping them?
4.	Has the dark tunnel of traditional marketing approaches been devouring vital marketing dollars without showing any significant results?
5.	Are you missing your target market with a shotgun selling approach?
6.	Has your attempt to marry technology with your people and customers not paid off like you expected?
7.	Are you leveraging new technologies in ways that reduce costs and enhance productivity, or have you just been throwing money at new bells and whistles with a wing and a prayer?
8.	How well are you managing employee expectations relating to individual careers, workplace demands, and the company’s future?
9.	Are you aggressively attacking costs at every level of the company, or are you just controlling expenses here and there?
10.	Are you complying with the new and tougher regulatory world in both the marketplace and the workplace, or are you simply in denial when it comes to suffering the potential consequences?
11.	Are you the "BEST CHOICE" for both your customers and your employees, and if not, do you know what it’s going to take to become that best choice in both the marketplace and the workplace?